Nike Drop Vault
We developed Nike Vault Drop, a new high tech experience from Swoosh exclusively for FinishLine. The vault uses Augmented Reality (AR) to get you up close and personal with some key Nike kicks and the signature athletes who wear them. FinishLine status members got an early glimpse of some of Nike’s hottest new products and styles (Kyrie7, Fox Blazer, Lebron18) without having to leave their couch. On the first day of the launch, Nike’s Blazer and Kyrie7 sold out and status member sign up increased 6%.
- 3D / Animation