City Parks Foundation Website



UX, Design, Development

People didn't stick around. The bounce rate for City Parks site was high and traffic pretty much stopped on the homepage. That's not good for a this charitable organization whose resource was meant to inform, attract and produce ticket sales for various local events, including shows, sports and educational forums. Studying analytics and recognizing demographics, 14Four reworked the WordPress site from the ground up and made it an fun, reliable source of information for citizens of any age on any device.

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